A 4-month certificate program geared toward preparing early- to mid-career marketing leaders for increasing levels of responsibility in their organizations. The goal of The Chief Marketing Officer ...

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The programs facilitated by The Chief Marketing Officer Institute are limited to only a few dozen individuals each year. The ideal candidates are client-side marketers who have already obtained an MBA ...

Unlike conferences and traditional executive education found elsewhere, programs facilitated by The CMO Institute do not focus on functional knowledge and technical skills used by marketing executives ...

The CMO Institute endeavors to create enduring relationships by connecting people from around the world who are united by their interest in the role and challenges face by marketing leaders.

Despite the uniqueness of the role played by the Chief Marketing Officer, researchers are only beginning to lend insight into this increasingly important position, leaving practitioners to their own ...

As the executives most responsible for leading their organizations to higher degrees of market orientation and customer intimacy, Chief Marketing Officers face challenges distinct to their role.