Not to spoil the ending for you, but Essence Lash Princess Mascara is absolutely worth the hype. I now see (with eyes framed by lush lashes) why it's the No. 1 bestselling mascara on Amazon.

Clinique’s High Impact High-Fi Full Volume Mascara in Intense Black is a wonderful addition to the kit. The fiber-infused gel formula instantly thickens and makes lashes look fuller. According ...

Did you miss out on Black Friday deals this year ... your skin tone and texture with continued use. A lengthening mascara, Buxum lash mascara offers three times the volume of other mascara ...

Available in various formulas—such as waterproof, lengthening, volumizing, and curling—mascara is designed to create a dramatic or natural look, depending on the wearer’s preference. It typically ...

Over the years, I've perfected my mascara ... I like (ultra-black, glossy and non-clumpy), my preferred brush type (hard silicone rather than soft bristle) and the way I like my lashes to look ...

“While excellent mascaras can be found at both luxury retailers and drugstores, when it comes down to it, the best mascara is the one that suits your lashes, and truly works with them to enhance ...

Enriched with porcelain flower extract to condition lashes without any flakiness, peptides for intense black colour, as well as film-forming polymers and collagen, this is a mascara that’s ...

Each lash is coated from root to tip, helping them look full and fluttery. Those who love a brown mascara will know finding the perfect shade is not always an easy feat. Too often, the brown dries ...

In middle school, I picked out my first-ever mascara from the aisle of my local Target — Maybelline’s Great Lash in the iconic green-and-pink tube. Now, armed with over a decade’s worth of ...