News, analysis and opinion on pricing, promotions and sales strategies and how to build the latest thinking into your marketing plan. Analysis Uncategorized Ritson’s top five marketing moments of 2024 ...

The insurer has launched three digital-first motor insurance products, specifically designed for the price comparison market.

In a conversation with BrandWagon Online, Aamer Bijli, head of marketing and innovation, PVR INOX Ltd., talks about the ...

Drop servicing is a form of subcontracting. While you handle client relationships, you outsource the provision of actual ...

The Role of AI in Tackling Churn to Protect Revenue Churn remains one of the most significant threats to revenue growth in ...

Starting a restaurant is a dream for many aspiring entrepreneurs, but the journey from concept to successful establishment ...

Lidl, which has been making waves in the U.S. with its European-based model, is another supermarket that knows how to use ...

CLS Global is a leading market maker with deep connections in the crypto technical and trading industry. The market maker ...

CMO Matt Bruhn explained how the better-for-you brand is disrupting Big Soda holiday advertising alongside indie agency Callen. Founded in 2016, the auto brand combats “a legacy of unfortunate ...

Federal Bank aims to be a top five bank by expanding digital presence, catering to tech-savvy customers and growing branches.

The strategy receives an Average Process rating. AQR had long focused on using price-based trend-following strategies to construct this portfolio, but, at the end of 2018, the team introduced ...

Nike shares lost ground Friday morning as the sports apparel and equipment company, which is undergoing an ambitious strategy shift ... identify key post-earnings price levels investors may ...