At the time, only about 4,000 television sets were in use in New York, meaning that the ad reached only a small audience. However, it marked a significant shift in advertising history, transitioning ...
Whether or not they continue to air in 2024, Christmas-­themed commercials that aired year after year are easily conjured in the minds of TV viewers. Whether it’s Santa Claus riding a Norelco razor ...
Weekly from 1956 to ’63, a charismatic painter named Lorser Feitelson filled America’s living rooms with the first televised ...
More than a dozen BYU students made history with the most nominations for a university for the 2025 College Television Awards ...
To accompany the launch of this revolutionary new product, Paingone is launching its most ambitious advertising campaign to ...
Also Read: Exploring The History And Significance Of The NFL’s Super Bowl Award Apple changed the game with its revolutionary “1984” commercial. Directed by Ridley Scott, the ad introduced ...
If you lived on the West Coast and watched television in the 1960s and 1970s, you couldn’t miss the Wally Bird commercials.
In TV advertising ethics, the border between old-fashioned puffery and outright deception is sometimes ill-defined. For a while admen debated on what side of the boundary belonged the blatant ads ...
With streaming ads poised for rapid expansion, the move will hasten advertisers’ exodus away from cable almost altogether.
Colgate-Palmolive's revenue growth has been minimal over the past decade, with a CAGR of only 1.53%, not even keeping pace ...