Our insights team expects to see fruit flavours such as pomegranate, watermelon, blueberry and mango come to the fore in 2025, along with drinks containing herbal and botanical flavours such as ...
It’s less about what’s missing (the alcohol) and more about what’s added: an exploration of taste, aroma and presentation that elevates the experience beyond a simple drink. Zero-alcohol ...
While still a small part of the global alcoholic drinks industry, the market for non-alcoholic alternatives continues to grow – and continues to attract investment from the industry’s major players.
A YouGov survey earlier this year revealed that 44% of 18 to 24-year-olds occasionally or regularly order low or non-alcoholic drinks ... fermented grape juice and green tea, it's a "most ...