Cubelic donned a Pop-Tarts mascot costume for his reporting duties at Camping World Stadium, even knocking down a pyramid of Pop-Tarts boxes to commit to the bit as much as possible. When it comes ...
Beloved and reviled in equal measure, brand mascots have the power to create strong bonds with audiences, but they’re slowly becoming obsolete. We explore why, and how some creatives are taking a ...
Kellogg's is taking a different approach by bringing its Hulk-coloured cockerel heritage mascot Cornelius flapping into the modern era as a giant 3D kaiju. Breakfast cereal is in crisis ...
It's one of the greatest bowl game mascots in college football — and it's edible. The Pop-Tarts Bowl mascot is back, and perhaps tastier than ever. No. 16 Miami and No. 18 Iowa State will play ...
What happens when a Fighting Clan takes on a flock of Garnet Gulls? New Jersey high school mascot fans can tell you it all depends on whether some Gray Bees intervene. Over the next couple of ...