Dolan, Robert J. "Casper Sleep Inc.: Marketing the 'One Perfect Mattress for Everyone'." Harvard Business School Teaching Note 517-130, June 2017. (Revised July 2020.) ...

Next is the second layer of Casper's Align Memory Foam. It's divided into three separate sections and gives the bed a Zoned Support feature to help keep your back properly aligned as you sleep.

Springs usually increase airflow for cooler sleep, and the Original Hybrid does a good job of dissipating heat, but it's not as good as the Casper Original. The Casper Original Hybrid has an ...