PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may ...

For women over 50, hair that looks lacklustre and that is starting to thin can be a challenging concern. However, an expert ...

The first rule of the Curly Girl Method is that you need to be patient with your curls in both the short and the long term.

It's that time of year again - let's say farewell to tired hairstyles and hello to a whole host of fresh and reinvented ...

To smooth flyaways and other wild, tough-to-control wisps, soak your strands with one of the best hair masks for frizzy hair.

1. A fan-fave Laneige lip mask, which honestly requires no introduction. Enriched with vitamin C, coconut oil, shea butter, ...

Did you know that the right vitamins can also be good for your hair, skin and nails specifically? Getting vitamins strictly through diet can be difficult, but taking vitamins and supplements to ...

“Your going to want something sulphate-free,” says Hughes. “Sulphates will strip the natural moisture out of the hair, taking way from your curls. A few active ingredients to look for are aloe vera, ...

Method: In a cocktail shaker filled with ice, add 1.5oz Seedlip Non-Alcoholic Agave, 1oz Pear Puree, 1 oz (30 mL) lemon juice ...

If you don’t have a balayage dye job or something similar that’s meant to be root-heavy, “a root touch-up product is a good ...

Here's a deep dive into the various braided looks you can choose from and how to keep your braids looking fresh and healthy.