"These brands are being popularized across social media by younger creators who are finding and purchasing vintage items," a stylist explained.

True Religion, the Y2K-era jeans brand in the midst of a comeback, has been acquired by private equity firm ACON Investments ...

ACON Investments, L.L.C. and its affiliates ("ACON") today announced the acquisition of a controlling stake in True Religion ...

Jeans brand True Religion has been acquired by private equity ... drive direct sales online rather than through wholesalers and reach more women.