最終,行銷長須促進公司對內與對外的溝通;他們必須為達成營業目的(成本領先、差異化、專注(英语:Porter generic strategies))而努力。而面對溝通上的挑戰,執行長最需要的是時間。為了達成營收成長,他們需要在短時間內,完成各方面的溝通。2008年,美 ...
Michael Porter's analysis serves as an alternative to Albert Humphrey's more common SWOT (strengths, weaknesses, opportunities, threats) model ... Institute for Strategy and Competitiveness ...
Researchers from the Institute for Interdisciplinary Information Sciences at Tsinghua University and the School of Computer Science at Carnegie Mellon University have presented a comprehensive study ...
But a generic version (and the active ingredient) of this popular medication, sildenafil, is widely available from several drug manufacturers at a fraction of the cost. Here’s more about this ...
As environmental concerns grow more urgent and new technologies emerge, companies must respond to these shifts with a robust energy strategy. This article offers a five-step framework to revamp ...
To add injury to insult, the Pittsburgh Steelers lost starting cornerback Joey Porter Jr. to an ankle injury early in Saturday’s loss to the Baltimore Ravens. Normally this wouldn’t be a panic ...
Novartis wasn't successful in convincing a U.S. appeals court to stop MSN Pharmaceuticals' proposed generic of Novartis' Entresto, per a Reuters report. The U.S. Court of Appeals for the Federal ...
Flex your mind, not your muscle, in these top brainteasing strategy titles. My career has taken me through an eclectic assortment of fields, and connected me with people from all walks of life.
A small, more affordable Model Y is coming to the U.S. in 2025, says an automobile intelligence firm. This comes after a series of statements by Tesla executives about “affordable” models ...
I would say Net-a-Porter’s Black Friday sale has the best selection of designers and the deepest discounts of any of the luxury e-retailers right now — and that includes Ssense, Cettire ...