In medical marketing, every message has the power to impact lives. Storytelling is a powerful way to connect, as it speaks directly to our emotions and understanding. Patient stories are at the heart ...
Zimbabwe's medical community has welcomed the proposed lifting of the ban on advertising medical services, a move that is expected to have a significant impact on the country's healthcare sector.
The pharmaphorum podcast’s first episode of 2019 features Professor Brian D Smith on what makes a modern, and successful, medical marketing team. He spoke to Dominic Tyer about his fascinating ...
WebMD Ignite launched Ignite Programmatic, its programmatic suite that aims to modernize healthcare marketing, on Wednesday morning. The solution is focused on enabling “zero-waste” campaigns for ...