Apply mascara to lift your lashes. This will give you a fresh look. These pre-moistened wipes effortlessly remove makeup, ...

Lashify is the DIY eyelash extensions kit that acts as an alternative to mascara and lash lifting treatments. Read our beauty ...

In an era of rising cosmetic enhancements, how does a generation celebrated for embracing body positivity reconcile their ...

Discover Merit Beauty and read our beauty writer's honest reviews on the best products – including the new Signature Lip ...

Best eyelash curlers tested and reviewed. These eyelash curlers lift and lengthen for all eye shapes from brands like ...

From red blush to the “cinnamon girl” aesthetic, TikTok was the driving force behind countless viral makeup trends in 2024.

There are some make-up brands that are just cut above the rest and everyone knows it. A firm example for me? Lisa Eldridge. I ...

Are you searching for the best keratin lash lift in Austin? As our city continues to grow, more beauty enthusiasts are ...

Kicking off 2025 with a bang, the January sales are here. And if there’s one retailer that’s most well-known for holding huge ...