However, the food segment CPI was a whopping 11.8% ... and price points so people can still enjoy their favorite Kraft Heinz brands in the same way they always have,” stated Abrams-Rivera.
Kraft Foods' Oreo tapped the mobile channel for a promotion meant to drive awareness of the cookie brand among British consumers. Oreo turned to Publicis Groupe's mobile marketing firm Phonevalley, ...
REDMOND, WA ? During a presentation at a Microsoft workshop, an agency executive at Meredith Corp.?s The Hyperfactory revealed how Kraft Foods Inc. integrates mobile into its overall CRM strategy to ...
With Kraft Mac & Cheese’s latest product, the 87-year-old brand is taking a page from hip ... founder of Snaxshot, a food and beverage insights platform. “Millennials and Gen-Z are more ...