We are a team of writers, experimenters and researchers providing you with the best advice with zero bias or partiality. Snap, crackle, flop? The UK arm of the global food manufacturer Kellogg’s made ...

Despite the growing popularity of its cereals and Pringles pushing sales beyond the £1bn mark, the combined UK operations of Kellogg’s have slipped into a loss. The company operates two separate ...

Kellogg’s is set to launch a multimillion-pound campaign in an attempt to boost the dwindling sales of its breakfast cereals. The UK public is buying 12.4 million fewer 500g boxes of Kellogg's ...

Speaking on Kellogg’s’ sales declines, UK&I revenue & channel director, Andy Williams, told The Grocer: “Cereal remains the number one food category at breakfast and is bought by nearly 27m ...

Kellogg's is launching new products amid a number of changes in an attempt to boost the dwindling sales of its breakfast cereals. The UK public is buying 12.4 million fewer 500g boxes of its ...

Own-brand cereal has become increasingly more popular, with only Coco Pops and Frosties seeing growth in sales for Kellogg’s of late. Chris Silcock, UK managing director of Kellanova (the compan ...

However, other shoppers insisted that the original corn flakes from Kellogg's are superior to cheaper supermarket copycat products. Speaking on Kellogg’s’ sales declines, UK&I revenue & channel ...