Matcha's vibrant colour and health benefits have made it a new fad food, fuelling a surge in demand that is outpacing supply.

describing it as the "green gold" of the region. He stated that by promoting Turkish tea effectively in foreign markets, they aim to boost exports significantly, starting in Japan. The first event of ...

Don’t miss buying some green tea to bring home, too; this is the best place to do it. How to get there: Just 20 minutes from Kyoto, Uji is easily reached by train on the Keihan Line or JR Line. Kyoto ...

Emily Ratajkowski wore the ultimate hotel uniform during her trip to Japan: a white tank top and a pair of black undies. See ...

TikTok's obsession with matcha has appeared to create a shortage of the tea in Japan. TikTok's most popular tea brands appear to be hit hard. The smooth, bright green powder plays a central role ...

TikTok’s most popular tea brands appear to be hit hard. The smooth, bright green powder plays a central role in Japanese tea ceremonies, and while it takes only a few seconds to dissolve in ...

offer a glimpse into the country’s tea culture. From Darjeeling to Munnar, these estates produce premium teas and boast breathtaking views. (Image: Canva) Kanan Devan, Munnar’s largest tea ...

Japan is home to iconic and unique street food cuisine. These are some of the absolute best dishes to check out on your next ...

Recently, the anime industry has expanded significantly, tapping into the global demand and has become one of the most important segments of the Japanese arts and culture industry. The depth of ...

Rooted in washoku, a revered food culture that celebrates balance, harmony, and seasonality, Japanese cuisine offers an experience that's both unique and timeless. At the heart of its appeal is ...

As the leaves rustle atop the hills in Nantou, Taiwan’s largest tea-producing area, the farm suddenly comes alive, millions of tiny green bugs ... tea is to Taiwan’s culture,” Liang adds.