Ikea is reviving its coolest bookshelf, and it’s inspired by a shopping cart
Ikea is bringing back a colorful, 40-year-old bookshelf that’s designed to be customized. Called the Byakorre, the unit is ...
Retail Dive1y
IKEA tests in-store mobile checkout, building multichannel innovation
Mobile in-store activations In France, IKEA is testing a mobile application feature with which shoppers can scan each product when they place them in their shopping cart. At checkout, the app will ...