Dell is reorganizing its entire product lineup, retiring iconic brands like XPS, Inspiron, Latitude, and more. All in the ...

Citi analyst Asiya Merchant maintained a Buy rating on Dell Technologies (DELL – Research Report) today and set a price target of $156.00. The ...

Dell COO Jeff Clarke said at a media briefing that the naming decision was based on research the company did with "tens of ...

Dell Technologies Inc. is re-branding its PCs in a manner reminiscent of Apple Inc.’s naming conventions in an effort by the ...

Dell announced that the XPS brand is dead, and its computers will have more straightforward names going forward.

Rita Hayworth, Lucille Ball, Barbra Streisand, Meryl Streep and Julia Roberts are some of the powerful names who have starred ...

Dell's 2025 laptops are now available for order, marking a significant departure from nearly three decades of tradition. The ...

Dell was mocked at its own press launch for copying Apple’s iPhone naming convention for its PCs. Both laptop and desktop PCs ...

The company announced that will adopt a simplified branding strategy, reorganising its PC lineup into three tiers: Dell, Dell ...

Dell announced a major rebrand for all of its PCs. And while the general intent is good, we think killing the XPS name is a ...

Dell has made an interesting announcement at CES 2025 where the company has confirmed that its XPS brand is now dead.

Wamsi Mohan, an analyst from Bank of America Securities, reiterated the Buy rating on Dell Technologies (DELL – Research Report). The ...