Salesforce has defined the SaaS model with its CRM suite of digital tools, applicable to a multitude of businesses.

As a B2B marketer, your plate is probably overflowing with how-to strategies like lead generation, prospect nurturing and conversion driving. The pressure to yi ...

1. Enabling new sales: CRMs track sales activities, manage pipelines and forecast revenue. These systems can help identify ...

Stigg co-founder and Chief Executive Dor Sasson (pictured left, alongside Chief Technology Officer Anton Zagrebelny) said ...

One of the most important aspects of running a successful business is building customer loyalty. Customer relationship platforms enable you to do this via, among other methods, the use of social media ...

As startups expand across industries in 2025, using appropriate tools has never been more critical for success.

The Salesforce, Inc. (CRM) platform is allowing users to deploy AI at scale and bringing in Big Money invesetment.

Will Kenton is an expert on the economy and investing laws and regulations. He previously held senior editorial roles at Investopedia and Kapitall Wire and holds a MA in Economics from The New ...

Omnisend's reporting upgrade will allow e-commerce merchants to compare performance across channels, access new metrics, and see the impact of automated workflows.

(NYSE: TWLO), the customer engagement platform that drives real-time ... and custom source or destination integration to simplify the management and utilization of data within Twilio Segment ...