The role of marketing in B2B organizations has undergone a significant transformation in recent years. Once limited to building brand awareness through tactical means, marketing has evolved into a ...

Two Rivers Marketing (2RM), a Des Moines marketing agency, has announced changes to its executive lineup and a relocation of its office. Brian Jones, a founding partner of 2RM and president of VGM ...

Chief marketing officer Laura Langdon resigned earlier this week and will be succeeded by Asia business CMO Ranjita Ghosh, marking another notable leadership change. Langdon, who joined Wipro as CMO ...

In this video, Wayne Pollock (Founder of Copo Strategies and the Law Firm Editorial Service) walks through the five ways thought leadership ...

The fundamental problem, according to two senior European officials, was that Mr Biden’s strategy seemed geared to preventing Ukraine from losing, without setting out a path to victory.

Armed with appropriate market insights, you can—at least for the foreseeable future—call if final and codify it in a message ...

Unmatched Growth Strategies and Unbeatable Efficiency Empower B2B Leaders to Transform Marketing into a Strategic Growth Engine MALVERN, Pa., Dec. 19, 2024 (GLOBE NEWSWIRE) -- 2X, the leader in ...

Further complicating the Kubernetes adoption process is the challenge of putting Kubernetes cost control strategies in place. Kubernetes & Total Cloud Cost Calculating the total cost of ownership for ...

Cheryl Ragland is Chief Marketing Officer at Spirent, where she leads Spirent’s global marketing efforts and overall digital strategy ... SEO rankings, cost per click and conversion rates ...

Landing Ship Medium concept. NAVSEA Image The development of a new landing ship key to the Marines Corps’ island-hopping strategy in the Western Pacific is on hold due to Navy concerns over cost ...