America's first high-impact winter storm will strike the Midwest and mid-Atlantic this weekend. It will have its origins in ...

A makeup pro breaks down the history behind Eurocentric nose standards, the misuse of harsh contour, and how to enhance a ...

Refreshingly, not even the most famous makeup mogul in the world is immune to a dreaded powder fail. Here are Kylie Jenner's ...

Over the past few years, the beauty industry has evolved to offer an array of options to enhance your look, boost your ...

Pro tip: If you're looking to contour your face, focus on the chin area to push it back rather than bring it forward with ...

From creating subtle shadows to highlighting key features, learn how to contour like a pro with these expert tips from beauty ...

Here's the thing: It's not that contour is completely dead. It's just different now. It doesn't have to be the same intense, ...

The products she uses are from her own line, Rare Beauty, though you can easily swap in any cream or stick bronzer you have ...

And in 2025, there are a few makeup trends I predict we'll be ditching. Listen, it's not that they didn't look good. They're ...

Discover Merit Beauty and read our beauty writer's honest reviews on the best products – including the new Signature Lip ...