It can be just as helpful for analyzing the strengths and weaknesses of a single company within an industry. In this article, we use the Five Forces model to see how Coca-Cola (KO) stacks up as a ...
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Festive on-pack graphics and promotion Between 7th November and 2nd January, shoppers can enter a free prize draw via the Coca-Cola App by scanning QR codes on festive-themed cans and bottles of ...