The cloud-based Amazon Retail Ad Service allows retailers to manage contextually relevant campaigns on their own e-commerce ...

It also plugs the retailers into Amazon’s existing advertising customers, as brands already using Amazon’s ad system can ...

Amazon Retail Ad Service will allow sites to show “contextually relevant ads in the right place and at the right time” in ...

Since its founding in 1994, Amazon has undergone exponential growth. Initially an online bookstore, the company has evolved ...

There's no denying that Amazon is one of the world's largest retail distributors. It offers convenience and a range of ...

Also at CES, Amazon Ads announced that brands can now query up to five years of their Amazon store purchase signals within the Amazon Marketing Cloud (AMC) for measurement use cases. “Extending a ...

Now, Amazon is letting other sites use its ad technology for their own stores. The new offering, called Amazon Retail Ad Service, allows companies to show "contextually relevant ads in the right ...

The company’s new Retail Ad Service beta will let other online stores “Deliver contextually relevant ads by leveraging Amazon’s two decades of ad tech expertise, driven by machine learning ...

The move is not without precedent at Amazon/AWS, which has for years offered technology and infrastructure developed in-house for its own retail operations — including its Just Walk Out autonomous ...

Amazon Retail Ad Service will enable online retailers ... learning models that drives their performance in Amazon’s store.

Amazon’s new Retail Ad Service is making retail media networks available to everyone. The service lets retailers use Amazon’s powerful advertising technology to sell ads on their websites. This is a ...