Sky Media has launched AdVance, a cross platform service allowing advertisers to connect audiences across screens so that they get to see the right ad, at the right time, in the best sequence.
TikTok Shop has partnered with Guaranteed Irish to opened exclusively for business and shoppers in Ireland. The app brings shoppable videos and live purchasing directly to For You feeds, giving local ...
The famous lyric, “the boys of the NYPD choir were singing Galway Bay,” from The Pogues’ Christmas classic ‘Fairytale of New York’, has long been an iconic line. The only catch? There was no NYPD ...
Irish consumers are concerned about the cost of living and rising costs as they go about their Christmas shopping. Many people are planning to spend less across various categories, compounding saving ...
A new report for Bauer Media Audio Ireland (BMAI) provides an update on how consumers interact with and consume digital audio, connected tv and social media. In particular, it gives a glimpse at the ...
Research by Digital Business Ireland (DBI) show that only 26 per cent of consumers definitely plan to purchase their Christmas shopping in Ireland. The DBI study, which was conducted by polling ...
Cork PR agency Springboard Communications has opened a Dublin office on St Stephen’s Green, appointing Sarah Horgan as director of media and crisis and Dublin lead. Susie Horgan, managing director and ...
The Public Relations Institute of Ireland (PRII) has elected ESB senior press officer Paul Hand as its new president. Hands has over 20 years of experience in media relations. At the ESB, he has ...
Following the Institute of Advertising Practitioners in Ireland’s annual general meeting, IAPI has appointed four new agency members to its board. David Quinn, director and founder of Bloom; Maura ...
Electric Ireland has partnered with Dublin homeowner Dylan Walsh, the community figure known as the ‘Father Christmas of Finglas’ for transforming his north Dublin home into a dazzling holiday light ...
One of the country’s most sought-after creative advertising accounts, the National Lottery, has been put out to pitch by its new owners, La Française des Jeux (FDJ), which operates the State lottery ...