Opinions expressed by Forbes Contributors are their own. I am a Customer Experience Futurist, Author and Keynote Speaker. Survey response rates are dropping because customers feel brands don’t ...
Companies that have outstanding customer experience programs begin by analyzing customer feedback, according to research by Gartner. That feedback can be collected in multiple ways including Web forms ...
Customer surveys are an excellent way to gather feedback from your clients, but if you don’t ask the right questions, sending them out is useless. A survey that poses the right questions ...