Sharing stories internally keeps people informed in a memorable way. Harnessing stories to tell employees about the company’s ...

For marketing teams looking to promote their brand, the storytelling arc is much the same. The same fundamental elements of stories in popular culture are also found in brand and business stories. The ...

How does storytelling connect a business to its customers? How do you carve winning stories into your content? How much of your storytelling should be fact and how much is allowed to be fiction?

Opinions expressed by Forbes Contributors are their own. I write about how to drive more value with data and analytics. Data is playing a larger role in day-to-day business conversations than ever ...

But making sense of endless rows and columns of numbers in spreadsheets can seem daunting for many business professionals and managers. This is where the art of data storytelling for business comes in ...

Leadership Story Lab teaches storytelling to institutional and individual clients and shares stories of family-business success in the Family IN Business podcast, which Choy executive produces for the ...

Gabelli School of Business graduate students let the audience in on some of their real-life stories as part of Fordham University Associate Professor Travis Russ’ The Storytelling Project class.

What did one of Britain’s top storytelling and speaker coaches learn from a Trump rally? As a storytelling and speaker coach, ...

The study of anthropology and the art of storytelling are essential to crafting powerful, culturally resonant brand ...