If you’re thinking about making the plunge but aren’t always trusting of influencers, just check out the reviews on Walmart’s website. It appears that customers agree that social media hype is real — ...

E.l.f.’s Putty Primer is all over TikTok – and now, the brand has released a new version of its popular primer. TikTok is filled with countless beauty reviews. In fact, with videos going viral ...