Learning about the psychological tool of persuasion—and how best to use it in your marketing materials—can serve as a powerful pathway to influencing customer behavior, relationships, and sales.

Another study published in Current Opinion in Psychology concluded that avoiding lying can significantly improve mental and ...

The fundamental tenet of the Behavioral Neuroscience Program is that a complete understanding of behavior entails unraveling mechanisms and principles at any and all levels of organization (i.e., ...

Assure the viability of the profession through participation in its governance. Behavior analysis is an approach to psychology emphasizing the study of behavior in its historical and situational ...

By studying animal behavior, humans can also learn more about their own behavior—a field known as comparative psychology. Skip to main content Mobile Navigation ...

When you have a cold or flu, the symptoms are obvious: Coughing, sneezing, congestion, and a general hatred of the universe. Symptoms and signs of hidden depression, on the other hand, aren’t as clear ...

Our philosophy is that this mission is best achieved by providing each student a firm academic foundation in both psychology and neuroscience curriculums, and by engaging students in systematic ...

Behavioral economics combines elements of economics and psychology to understand how and why people behave the way they do in the real world. It differs from neoclassical economics, which assumes that ...

Related graduate degrees in psychology A minimum GPA of 3.0 Minimum GRE scores corresponding to the 50th ... This course examines conditioning and learning from the perspective of the experimental ...