On now has a market value of $17bn. Chart: The Economist The global sportswear industry has long been dominated by two companies: Nike and Adidas. Last year they accounted for 35% and 16% ...
In the 1980s, Nike capitalized on Adidas's missed opportunity to sign Michael Jordan. Nike's groundbreaking deal with Jordan and the subsequent launch of the Air Jordan 1, despite violating NBA ...
A fitness influencer has hit out at Nike and Adidas, claiming they make women's exercise clothing 'too tight and cropped'. Donna Dunne, who resides in Ireland, went to a sportswear shop in the ...