Multisensory techniques are what it says on the tin - 'techniques using the five senses!' It is beneficial for all children when they have fun learning in a variety of different ways. Using ...

The "Wicked" ad may be the first multisensory experience for NCM, but it won’t be the last. “We are talking to other brands that will likely activate in 4DX,” he said, teasing some ...

To receive full access to Campaign's content including: Unrestricted access to all The Information and The Knowledge content Access to Campaign's in-depth features and coveted reports including ...

In fact, recent research by Wunderman Thompson found that consumers are indeed demanding immersive sensorial experiences – 63% seek brands that can provide multisensory moments, and 61% long for ...

Head over to West Kowloon Cultural District from now until March 5 for the “SerendiCity” media arts festival, an avant-garde multisensory experience that inspires and reflects on people ...

Lexus cars are all about luxury and sophistication and have the power to draw the eye and hold your attention with their balanced proportions, graceful lines and unexpected sculptural surfaces.