Get listed in business and startup directories Another smart low-cost digital marketing strategy is to get your startup ...

Often, these up-front activities use 10-20% (or more) of the marketing budget if you have not dealt with them explicitly before. It's vital that you do your homework before you begin to develop ...

are confronted with a low-cost or low-price competitor. The solution isn't to lower your prices and engage in a price war, because the result is lowered profitability for everyone involved. So, what ...

What they need is an effective low-cost marketing strategy that will help the company build its brand, reach out to its target audience and grow business. Savvy startups understand that marketing ...