As brands compete for consumer attention, the way private-label products are designed and presented on shelves can heavily ...

The label design is not only a visual representation of the product but also a testament to Magura’s commitment to innovation ...

I was inspired by the storyboards which were supplied. However, I wanted to make my design unique and more interesting so I decided to use famous faces; ranging from historical to musical icons.

I planned to incorporate urban buildings and human figure into my design. I used blue as the main colour of the design because it creates a sense of security and peace. Blue is also ideal for ...

Holstein asked the Stockholm design studio Halleroed to work with her on creating a tangible vocabulary for the brand, reflecting the late 1970s glamour and early 1980s decadence that the label has ...