However, the food segment CPI was a whopping 11.8% ... and price points so people can still enjoy their favorite Kraft Heinz brands in the same way they always have,” stated Abrams-Rivera.
Kraft Foods' Oreo tapped the mobile channel for a promotion meant to drive awareness of the cookie brand among British consumers. Oreo turned to Publicis Groupe's mobile marketing firm Phonevalley, ...
REDMOND, WA ? During a presentation at a Microsoft workshop, an agency executive at Meredith Corp.?s The Hyperfactory revealed how Kraft Foods Inc. integrates mobile into its overall CRM strategy to ...
Major food companies, including Kraft Heinz KHC.O ... senior vice president of product policy for the Consumer Brands Association, an industry group representing food and beverage makers ...
With Kraft Mac & Cheese’s latest product, the 87-year-old brand is taking a page from hip ... founder of Snaxshot, a food and beverage insights platform. “Millennials and Gen-Z are more ...