This frustration led Daniel Lubetzky to found KIND in 2004. KIND bars aim to fill the gap between nutrition and flavor, providing snacks made with ingredients that are easy to recognize ...
Food labeling is broken. Kind Bar is on a not-so-nutty quest to fix it Kind Bar is pushing the FDA to strengthen its food-labeling requirements. Some of its competitors aren't thrilled.
which asks the recipient to input his or her address to receive a complimentary Kind bar. Fans of the snack brand can visit its eponymous mobile site or campaign microsite to reward an act of kindness ...