Former Home Depot executive Marvin Ellison will be the new CEO at JCPenney. The brand has had an interim chief executive since Ron Johnson left the chain in April 2013 following a disastrous 16 ...
An curved arrow pointing right. When ad agency Moosylvania asked 1,500 millennials to rate their favorite brands, we were shocked by some of the front runners. Produced by Jenner Deal. Original ...
JCPenney 's new partnership with affordable Canadian brand Joe Fresh has been hailed as a potential lifeline for the struggling retailer. But others aren't so sure. The new Joe Fresh line will put ...
The effort has been successful in driving traffic, including repeat visits, and is forecast to attract over 2 million new customers in-store and online, said JCPenney’s Consulting Chief Brand ...
The retailer has been averaging 13% to 15% new customers each week during the campaign appearing during Amazon’s “Thursday ...