THE wrong size bra means your clothes might not look as flattering as they should. Abby McHale reveals how to get the perfect ...

In fact, a study by Dr Jenny Burbage, a sports biomechanist at the University of Portsmouth, found “traditional methods of bra fitting were inadequate, especially for larger-breasted women ...

So could AI bra fittings be the future? Being taken for my first bra fitting wasn’t something I was excited about as a teenager. It felt embarrassing to have a stranger enter a changing room ...

Regardless of whether wearing a bra is a daily must or you throw one on if and when you see fit, we promise we'll make bra shopping a breeze. With statistics indicating that the majority of bra ...

She has worked in the lingerie industry for 15 years, bra fitting thousands of women in person and virtually across the globe ...