General Mills shares droppped after the breakfast-cereal maker scaled back profit expectations, even though its most-recent quarter beat analysts' forecasts. The maker of Lucky Charms and Bisquick ...

From cereal to start the day to cookies to cheer victory, General Mills has a wide array of food options to bring good luck ...

A new sitcom-style campaign features a variety of the company’s top brands, such as Lucky Charms and Old El Paso, and limited-edition products.

Lucky socks. Rally caps. Eating the same meal. Every football fan has their own game day superstitions to ensure the cheering ...

General Mills, the brand behind cult-favorite cereals including Cheerios, Reese's Puffs, Cinnamon Toast Crunch, Lucky Charms, ...

View Nutrition information about Cereals ready-to-eat, GENERAL MILLS, LUCKY CHARMS. Avoid extra calories by making healthy food choices. Calories requirement varies depending on factors such as ...

General Mills has previously integrated their brands for game day promotions, tapping the Kelce and Watt families to promote ...

Restrictions on food dyes could be costly for General Mills, which makes brightly-colored cereals such as Trix and Lucky Charms. Duller colors might turn off consumers. But failing to reformulate ...

General Mills (GIS), which makes popular cereals like Cheerios, Cocoa Puffs, Lucky Charms, and Trix, could come under intense scrutiny from a Robert Kennedy, Jr-led Department of Health and Human ...