Diljit Dosanjh recently generated a ton of free publicity for Coca-Cola after he tweaked the lyrics of some songs to avoid mentions of alcohol. The Punjabi singer replaced words like “daaru ...

The cola war is an always-on battle, globally. And it's no different in Egypt. In Egypt, specifically, the battle is fierce! Market shares are 50-50 and Pepsi often gives Coca-Cola a run for its money ...

We are focusing heavily on social and music platforms as we continue to look at new and different ways to connect with our fans through our ?Share a Coke and a Song? campaign.? Hitting the right notes ...