Zepto's CHRO Martin Dinesh Gomez had joined earlier this year after completing a decade long career at Amazon.

It added: "We work closely with our selling partners ... UK rules would not let sellers offer toxic products via Amazon, said a spokeswoman for the Office of Product Safety and Standards.

The common term for such player behavior these days is "toxic," and Amazon just patented an interesting way of dealing with these players: put them together. "One mechanism for dealing with such ...