The message from this and other similar work is that consumers are more willing to accept risks if the technologies brings real benefits, which should be good news for nanotechnology.
Communicating the risks and benefits associated with nanotechnology to the general public is proving to be more subtle and complex than researchers might have expected. “Our findings,” the ...
For this reason, the study focused on evaluating the use of nanotechnology to improve the bioavailability of anthocyanins and assure their delivery to targeted organs or tissues. "Thanks to ...